Piaggio

Futurpiaggio

2017. Book Design

A fascinating visual history of the iconic Italian scooter maker told through Futurist design concepts. This book is a celebration of design in both subject and execution. Modeled after Fortunato Depero’s iconic bolted book published in 1927, a limited and numbered edition, also bound by two metal bolts.

Like the Futurist tome that inspired it, this book pays homage to the Machine Age, which at the time signaled a new era in speed, technology, and transportation.
A visual feast for the senses, this volume is composed of various papers, colors, typefaces, and typesettings, actively engaging the reader and highly appealing to design enthusiasts and fans of scooter culture.

Project team: xycomm / Jeffrey Schnapp